ECTO-Z: Mercedes-Benz Sprinter is featured on the big screen in Ghostbusters: Frozen Empire

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Mar 15, 2024

The iconic Mercedes-Benz Sprinter takes a role in Sony Pictures’ upcoming film Ghostbusters: Frozen Empire as the transformed ECTO-Z to help save the world from a second ice age
Mercedes-Benz Vans will accompany the release of the movie with a co-promotional campaign featuring a range of social-media activities built upon behind-the-scenes footage
Ahead of the premiere, fans were able to interact and take photos of the vehicles staged at the original New York firehouse from the movie "Hook & Ladder Company 8" in New York City. The building will be wrapped in a special frozen look on the outside for two weeks.

Atlanta – An upfitted Mercedes-Benz Sprinter, joins the Spengler family as they team up with the original Ghostbusters to save the world in the upcoming film, Ghostbusters: Frozen Empire. Returning to where it all started – the iconic New York firehouse – the original Ghostbusters developed a top-secret research lab to take busting ghosts to the next level. When the discovery of an ancient artifact unleashes an army of ghosts that casts a death chill upon the city, Ghostbusters new and old must join forces to protect their home and save the world from a second ice age. Complementing the Ghostbuster crew is the new team member: a one-of-a-kind engineering Sprinter called ECTO-Z.

ECTO-Z features a special pull-out rack that carries equipment, such as Proton Packs, Ghost Traps and Muon Scrubbers, to gear up all Ghostbuster members. The versatile Sprinter offers supernatural storage and flexible space ideal for the monstrous upfit inside the back of the vehicle. Prepared for the most critical weather conditions – seat heating included – and geared with advanced assist systems, it ensures confidence on icy roads and flexibility for any ghost hunting job, regardless of the prevailing condition. The ECTO-Z is the only official engineered Ghostbuster vehicle next to the beloved 1984 ECTO-1.

"The Sprinter is the perfect companion to the iconic Ecto-1 for our new Ghostbusters engineering team. How else are they gonna lug a bunch of proton packs around New York City, and do it in style?"
Gil Kenan – Director of Ghostbusters: Frozen Empire

"When things are starting to get tough, the Sprinter first responder vehicles will help save the day. Like the ECTO-Z, these vehicles are built to get the most-demanding jobs done. This was the initial thought behind our van choice for the movie. The real potential was shown after we completed the upfitting process and realized just how endless the possibilities are inside the van."
Dennis McCarthy – Vehicle Effects (vehicle upfitter)

Since its introduction, the Mercedes-Benz Sprinter has been the pioneer in its vehicle class and has continuously set new standards – especially in terms of safety, ergonomics, efficiency, and comfort. The Sprinter continues to raise the bar within the commercial vehicle segment, offering a streamlined packaging structure and thoughtful features to fit a variety of customers – from everyday drivers, parcel delivery, construction workers and various upfit customers such as film makers. From medical vehicles to mobile hair salons to camper mobiles to a Ghostbuster engineered ECTO-Z, Sprinter vans deliver an unparalleled base for any imaginable customized build. Mercedes-Benz Vans recently also kicked off the next stage of their electrification strategy with the launch of the all-new eSprinter in North America – the first all-electric van bearing the Mercedes-Benz star.

Ahead of the premiere, Ghostbusters took over the Hook & Ladder Company 8 building to bring the Frozen Empire to NYC’s iconic firehouse. Icy embellishments and branding were added to the exterior of the firehouse to resemble the frozen look from the movie. The ECTO-1 and the new ECTO-Z were on display at the firehouse for fans to take photos and interact with the vehicles.

The film is scheduled to be released in U.S. theatres on March 22nd, 2024. The accompanying Mercedes-Benz campaign can be followed on the Mercedes-Benz Vans Website and their YouTube Page. In addition Mercedes-Benz social content will feature behind-the-scenes footage on their TikTok, Instagram, Facebook, X and LinkedIn channels.

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About Ghostbusters: Frozen Empire
Directed by Gil Kenan. Written by Gil Kenan & Jason Reitman. Based on the 1984 film "Ghostbusters" an Ivan Reitman film written by Dan Aykroyd and Harold Ramis. Produced by Ivan Reitman, Jason Reitman and Jason Blumenfeld. Executive Producers are Dan Aykroyd, Gil Kenan, JoAnn Perritano, Amie Karp, Erica Mills and Eric Reich. The film stars Paul Rudd, Carrie Coon, Finn Wolfhard, Mckenna Grace, Kumail Nanjiani, Patton Oswalt, Celeste O’Connor, Logan Kim, Bill Murray, Dan Aykroyd, Ernie Hudson and Annie Potts.

About Mercedes Benz
Mercedes-Benz USA (MBUSA), headquartered in Atlanta, is responsible for the distribution, marketing and customer service for all Mercedes-Benz products in the United States. MBUSA offers drivers the most diverse lineup in the luxury segment with 18 model lines ranging from the sporty GLA SUV to the flagship S-Class and the dynamic all-electric Mercedes-EQ family. MBUSA is also responsible for Mercedes-Benz vans in the U.S. More information on MBUSA and its products can be found at www.mbusa.com and www.mbvans.com.