Mercedes-Benz Dealers Secure "Official Vehicle" Sponsorship For The 2011 Waste Management Phoenix Open
Valley Mercedes-Benz Dealers announce today that the Mercedes-Benz brand is the "Official Vehicle" for the 2011 and 2012 Waste Management Phoenix Open tournament. The 2011 Waste Management Phoenix Open is taking place on Monday, January 31st through Sunday, February 6th, 2011 at the TPC Scottsdale.
As the exclusive automotive sponsor of the Waste Management Phoenix Open, Valley Mercedes-Benz Dealers are providing over 150 vehicles during tournament week to transport professional golfers competing in the event, tournament officials, and Waste Management Phoenix Open staff.
As a special feature to the tournament's pivotal 17th hole Par 4 is the exclusive ultra high-performance Mercedes-Benz SLS AMG 'gullwing' as the 'hole-in-one' prize on Saturday, February 5th.
"Mercedes-Benz is proud to be involved with the Waste Management Phoenix Open and supporting the players and the Thunderbirds' numerous charities they champion," said Matt Messerly, Area Manager for Mercedes-Benz USA. "As the premier PGA event in Phoenix, we look forward to showing our line-up of vehicles including our fleet of green transportation options including the luxurious S400 Hybrid sedan."
"We're excited to have Mercedes-Benz as part of the Waste Management Phoenix Open family of sponsors," Mike McQuaid, 2011 Waste Management Phoenix Open Tournament Chairman. "Mercedes-Benz, which is known for its top-of-the-line luxury vehicles, will add an extra element to our event that we're sure the players will appreciate."
The 2011 edition of The Waste Management Phoenix Open marks the 76th playing of the event, making it one of the five oldest events on the PGA TOUR (not including the major championships). The tournament host Thunderbirds have raised more than $70 million for charities, with more than $41 million generated since 2004.
Title sponsor Waste Management, Inc., based in Houston, Texas, is the leading provider of comprehensive waste management services in North America. For more information on the Waste Management Phoenix Open, visit wmphoenixopen.com.
About Mercedes-Benz USA
Mercedes-Benz USA (MBUSA), headquartered in Montvale, New Jersey, is responsible for the distribution, marketing and customer service for all Mercedes-Benz and Maybach products in the United States. MBUSA offers drivers the most diverse line-up in the luxury segment with 12 model lines ranging from the sporty C-Class to the flagship S-Class sedans and the SLS AMG supercar.
MBUSA is also responsible for the distribution, marketing and customer service of Mercedes-Benz Sprinter Vans in the US. More information on MBUSA and its products can be found at www.mbusa.com and www.mbsprinterusa.com.
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